What are you
trying to know?
A finished brief, a half-formed idea, or a category question you can’t get a straight answer to. Start anywhere. A senior analyst comes back within 24 hours.
No brief required.
Common questions.
Do I need a brief to reach out?＋
No. Reach out with whatever you have — a finished brief, a half-formed idea, or a question about a category. If a brief would sharpen the conversation, we'll help you draft one in a 20-minute call.
How quickly can you deliver?＋
Every engagement is scoped to the question. Once we understand what you need, we will agree timing with you upfront — share your timing in the conversation and we will work to it.
Do we get access to your platform?＋
No. Urchin is a managed service. You receive a finished intelligence report. We keep the engine and the tooling — you get the polished output and the judgement layer.
How is this different from traditional research firms?＋
We replace months of survey-based work with days of behavioural-data-based intelligence. Comparable depth. Different method. Typically a fraction of the cost, and always custom-scoped.
Do you sign NDAs?＋
Yes. Every engagement starts with an NDA before you share your brief in full.
What markets do you cover?＋
India, the US, Southeast Asia, the Middle East, Europe. We can scope most English-speaking and major regional-language markets.
Who runs the analysis?＋
Senior research practitioners with two decades of category-level consumer-insight experience. AI does the heavy lifting. Humans do the judgement.